India is too big to sell to everyone. The smartest brands figured that out early. They went narrow, went deep, and built something that actually meant something to the people it was made for. Not a fad. Not a moment. Something rooted. That’s the difference between a brand people buy once and a brand people belong to. 🎙️ Watch full episode here: https://youtu.be/IxNV5zTAe0A?si=O_TPziXBpBihT13IBehind India’s D2C Revolution | Episode 4 | DTDC × Forbes India [Brands, D2C, startup, Forbes India, ecommerce] #BehindIndiasD2CRevolution #DTDC #ForbesIndia #D2C #BrandBuilding #BehindIndiasD2CRevolution #DTDC #ForbesIndia #D2C #BrandBuilding